I’m a skilled brand creative, helping brand guardians revitalise the impact of the brands they oversee.

I provide clear guidance for brands who need to unify their identity, control their comms and increase impact.

I can help you to figure out what makes your brand special. My approach is straightforward: together we dive into the heart of your brand in order to identify your value and articulate your offer. Then we establish a workable plan to share and use it well.

My skills don’t stop at brand consultancy, I'm also a hands-on creative director who can guide you through the design process to create the tools you’ll need to unify your identity and control your comms.

I aim to thoroughly understand your needs and take the project off your hands, so that you can focus on other important stuff. I keep things simple, choosing to work on only one or two projects at a time, which means your project gets my full attention and expertise from start to finish.

Drop me a message.

Contact me for a chat about how we can work together.

  • “The rebrand has been a huge success. It was a challenging brief that Chris was able to tackle, where other agencies had failed.”

    Liam Kurzeja, Head of Marketing
    RSPCA Assured

  • “Chris is a brilliant listener – he takes time to understand the brief and your objectives, as well as coaching you to think critically and in new ways about your project.”

    Anna Pietrowski, Senior Content Manager
    Age UK

  • “Chris is extremely creative. He’s very personable and friendly and works closely with you from start to finish.”

    Julia Thompson, Marketing Manager
    Royal Veterinary College London

  • “Working sensitively with a range of mental health stakeholders, Chris created a bold look that inspires hope and opportunity. We’re thrilled with the results.”

    Lucy Locks, Director of Occupational Therapy
    Sussex Partnership NHS Foundation Trust

Age UK
Information service rebrand

I helped Age UK to get important information out quickly and effectively by giving their advice guides a complete verbal and visual overhaul.

What I did
• Content audit and redesign
• Messaging and tone of voice guidelines
• Illustrations and artwork templates

The results
• Over 90% approval rating in user testing
• Greatly reduced production turnaround times

“It’s been a pleasure to work with Chris on a project that will help improve the lives of older people and their families who need this information.”

Tim Sheaff, Senior Content Producer, Age UK

RSPCA
Brand strategy and design

I helped the RSPCA to build recognition and awareness of their farm animal welfare labelling scheme by creating a new logo and implementation toolkit.

What I did
• Brand strategy and design
• Crafted a clear animal welfare proposition
• Consumer research and user testing
• Brand guidelines and roll-out

The results
• 120% increase in consumer brand awareness
• 72% increase in new labelled products
• 69% increase in animal welfare recognition

“We wanted to increase awareness by four percentage points during our launch campaign, but we were delighted to achieve six. We put that down to the sheer memorability of the fantastic new identity.”

Clive Brazier, CEO, RSPCA Assured

NHS
Naming, messaging and design

I helped Heads On to gain supporters and increase fundraising for vital NHS charity projects that help people with mental health problems to access the services they need and feel supported in their progress.

What I did
• Stakeholder consultations
• Brand strategy and design
• Naming and messaging
• Focus group user testing
• Brand guidelines and roll-out

The results
• Exceeded fundraising targets in first year
• Rapid rise in awareness and supporters
• 70% increase in volunteer applications
• Increased number of service users

Get in touch.

Drop me a message with your questions. Let’s work together.